SUMMER MARKET DAYS DEBUTS IN IDAHO FALLS
ON JULY 25 & 26 AT THE MOUNTAIN AMERICA CENTER
Mountain America Center to Host Free Two-Day Community Celebration Featuring Shopping,
Food, Music, and More
IDAHO FALLS, ID – The Mountain America Center is proud to announce their inaugural Summer Market Days, a dynamic new community event set to take place July 25–26, 2025, at the premier event venue in Idaho Falls. Free to the public and packed with curated experiences and shopping opportunities, this two-day celebration promises to become East Idaho's must-attend summer tradition. The market will be open on Friday, July 25 from 10AM-6PM and Saturday, July 26 from 10AM-4PM.
Attendees can expect an expansive lineup of over local artisans, makers, food trucks, and small businesses offering a unique and high-quality shopping experience. In addition to shopping, guests can enjoy live music, entertainment, family activities, free workshops, and immersive activations — both indoors and outdoors.
One of the highlights of the weekend will be Adventureland, powered by Bish's RV and Toyota — a large outdoor showcase designed to inspire exploration and summer fun. This activation transforms the Mountain America Center parking lot into a vibrant campground scene complete with RVs, off-road vehicles, outdoor gear, e-bikes, and family-friendly stations like lawn games and a s'mores setup. Friday will feature a 32-foot rock wall for guests to try out for free, and Saturday will host complimentary high-octane off-roading side by side test rides given by Action Motor Sports from 10am-1pm, both activities fun for the whole family!
To wrap up day one of Summer Market Days, the Mountain America Center is also putting on a free outdoor concert for the
public to enjoy starting at 6pm on Friday, July 25. This show will feature the dynamic and always entertaining band, Due West
along with special guests local sensations Dawson Moon and Jamie Hansen. With their signature three-part harmonies and a sound that blends traditional country roots with modern sensibilities, Due West has built a reputation as one of the genre’s most exciting and dynamic acts. The trio - comprising Tim Gates (lead vocals), Matthew Lopez (guitar/vocals), and Brad Hull (guitar/vocals) - has consistently captivated audiences with their powerful performances and undeniable chemistry. This free show is brought to the community thanks to the efforts from our concert event partner, Snake River Landing.
The indoor market will close at 6pm, but the party will continue as the food trucks and beer garden will stay open during the concert. Adventureland powered by Bish’s RV and Toyota will also remain open during the show for guests to walk through and enjoy the variety of activities well into the evening.
During the weekend of Summer Market Days, guests will also enjoy a full schedule of live entertainment on the Outdoor Stage, co-sponsored by Bish's RV and Toyota, featuring local musicians and performers throughout the weekend. Inside the arena, the Luco Prints Workshop Stage will host a series of interactive sessions and demonstrations from community partners and participating vendors.
"We're curating something truly special with Summer Market Days," said Kelsey Salsbery, Director of Marketing at the Mountain America Center. "It’s more than a market — it’s a celebration of local creativity, adventure, and community. It was important for us at the venue to put on an event that celebrated the incredible community of Eastern Idaho that has welcomed and embraced the Mountain America Center with open arms since we opened less than three years ago. We are excited to have some fun next weekend and give back to our guests that have already given us so much.”
The event is expected to attract over 8,000 attendees across both days, with strategic sponsorship support from leading local businesses including Bish’s RV, Toyota, Luco Prints, Snake River Landing, and Action Motorsports.
As part of the event’s commitment to uplifting local makers and nonprofits, sponsors will help fund Vendor Boost Scholarships, which help to subsidize booth costs for small businesses that might not otherwise have the resources to participate.
For more information about the event, vendor applications, or to view the entertainment lineup, visit https://mountainamericacenter.com/summer-market-days/
Media Contact:
Kelsey Salsbery
Director of Marketing, Mountain America Center
kelsey@mountainamericacenter.com | 986-497-0509 x4002
ABOUT MOUNTAIN AMERICA CENTER
After opening in November 2022, the Mountain America Center is Eastern Idaho’s gateway for live entertainment! This community gem provides 27,000 square feet of event space within the arena space, along with an additional 11,000 square feet of meeting space in the Blue Cross of Idaho Conference Center. The Mountain America Center hosts the Idaho Falls Spud Kings, a USPHL Junior A ice hockey franchise, and hosts a multitude of unique events with the ability to seat 6,000 guests. Our venue welcomed over 525,000 visitors through our doors in our first two years of operation, and our dedicated staff strives to provide all guests with a unique and unforgettable experience with each visit. For more information about the Mountain America Center, visit www.mountainamericacenter.com